Google Analytics 4 (GA4) is the latest version of Google Analytics. It was built from the ground up to focus on providing useful insights enabled by machine learning. GA4 will eventually replace the current version of Google Analytics called Universal…
Your domain name is a part of your brand, your business identity on the worldwide web. Just because you have your domain hooked up to a website, does not mean that you are the legal owner. Not all companies that…
As a digital agency, we see time and time again, clients who do not have access to their Google Assets. This can become quite a big nightmare when clients change agencies. You should never ever let an agency create your…
A Microsoft Outlook update released today for the desktop client introduced bugs that prevent users from creating or viewing mail. Microsoft released Outlook version 2104 build 13929.20372, and after installing the update, users of the click-to-run desktop client found that…
Facebook Analytics will no longer be available after 30 June 2021. Until then, you will still be able to access reports, export charts and tables, and explore insights. To export data into a CSV file from Facebook Analytics on your…
Google Tag Manager (GTM) is a free and exceptionally powerful tool that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app. Instead of placing individual scripts and event…
Apple has announced changes with iOS 14 that will affect how we receive and process conversion events from tools such as the Facebook pixel. Businesses that advertise mobile apps, as well as those that optimise, target and report on web…
Use this guide on how to setup twitter. A Twitter account is your passport to what’s happening in the world and what people are talking about right now. By signing up for an account, you’re among the first to know…
You will need to have a personal Linkedin profile on LinkedIn before creating your LinkedIn Business Page. LinkedIn is the world's largest professional network with hundreds of millions of members, and we are growing rapidly. Our mission is to connect…
Google My Business (GMB) is a free tool that lets you manage how your business appears on Google Search and Maps. If you're just getting started with local SEO, your GMB listing is a great place to focus your early…